adidas x TikTok Presents: 'The adiVerse LIVE' Lionesses

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adidas x TikTok Presents: 'The adiVerse LIVE' Lionesses

Production: Out Since Tuesday

Client: adidas Originals

Role: Creative / Director

A clip from the UK’s first TikTok LIVE show with integrated e-commerce for adidas Originals' 50-year anniversary.

An hour-long interactive show featuring: Munya Chawawa, Anisa Farah, AQ, slowthai, Black Girl Gamers and England's Lionesses Bethany England and Millie Bright.